Client Insight
Do you know what your clients really think about your business?
If you’ve tried surveys before, you’ll know how frustrating the results can be…
Limited questions, poor response rates, and half-hearted answers.
Did you learn anything meaningful? Probably not, but at least you ticked the box.
What if you could have the pure unvarnished truth?
Yes, it sounds scary… but at least you’d know what your clients thought, and be able to do something about it.
No, it’s not for the faint hearted, but it is very powerful and can have a huge impact on the business.
How does it work?
A kick off workshop where we agree the questions and what we want to achieve
We carry out structured telephone interviews with your clients
Analysis of results and then present back to you
Next steps – we can support you with a programme of activities to support the business
And the benefits?
Clear actionable insight into what your clients really think
You can demonstrate to your key stakeholders what you are doing well, and what needs to change
Uncovering opportunities – you shouldn’t do this to sell more, but we have yet to carry out an insight programme that didn’t lead to extra business
Want to win awards? Our Insights have successfully supported awards submissions helping clients to become finalists and award winners
Seeking investment? This is very powerful for supporting financial decisions.